This is far from an average conference. After all, it does take place in the middle of a cornfield. When designing the set, we want to match the rustic setting of Lancaster.
In these lifestyle business photos, the concept is “urban meets rural.”
First, it is important to lay a thick carpet on the ground. This keeps the conference table and wood chairs from tipping against the uneven surface. The brown carpet blends into the soil and corn husks beneath it. Therefore, it is the perfect foundation to build around. Choosing the right furniture helps to set the mood.
Creative Rustic Furniture in Bird-in-Hand, Pennsylvania supplies about 80 percent of the props on set. This includes the conference table, wood chairs, small beverage table, brown stools, and antique clock. Before this photoshoot begins, the team at Creative Rustic Furniture moves the big furniture into the cornfield as we set up photo and video equipment.
Our studio decorates the set with small details. Primarily, the coffee maker, bagel basket, modern laptops, and dry-erase white board. Packing the set with too many details can become overwhelming. It is critical to keep the focus on the group interactions and dramatic cornfield background.
When capturing creative business meeting photos, the set design helps position the models. It is a key element that brings this scene together.