Retouching is a “touchy” subject.
As professional portrait photographers, we take the creative initiatives that we deem necessary. We want to enhance the image while preserving natural beauty. However, clients may envision themselves differently, and want to change imperfections that they notice.
When clients select their photo, they should simultaneously provide retouching feedback. This information guides photographers during post-production. During the retouching process, we'll know where to concentrate our focus.
Once a photo is selected, we perform basic retouching.
Standard retouching includes:
- Adjustment of color balance.
- Removing distracting stray hairs.
- Blending shine on the face.
- Whitening teeth.
- Slimming the waist.
- Tailoring baggy clothes.
- Smoothing skin.
- Pressing the shoulders down.
But Photoshop is capable of extraordinary things. Some clients are unaware of how we can retouch a photo to fit their standards.
Heavy retouching—which is usually an additional cost—includes:
- Creating a smile.
- Swapping a face or limb from another photo.
- Compositing a new background.
- Opening crooked eyes.
- Removing wrinkles on clothes.
Before selecting a photo, consider the capabilities that portrait photographers have through software programs like Photoshop. Oftentimes, subjects will gloss over a photo that retouching can improve.
Ask about the possibilities. They may sound crazy to you, but for portrait photographers, it is most likely a typical fix.